Course Title Behaviour Change Communication (BCC) for HIV/AIDS
Medium Hindi
Duration ---
Course Dates Temporarily rescheduled. Will announce new dates shortly.

Course Description
The course focuses on imparting skills related to planning and implementing community-based behaviour change programmes for HIV/AIDS. It aims to familarise participants with the basic principles of BCC (behaviour change communication) and to orient participants on the role of community participation, social and cultural systems, gender and environmental factors in the context of implementing behaviour change programmes. This training also provides planning tools which can be applied to any behaviour change programme. The course integrates approaches for BCC and stigma reduction. Participants prepare an action plan for behaviour change programmes using the LFA (logical framework analysis) format. The course demonstrates the development of effective audio-visual aids. Participants learn skills of pretesting audio-visual materials and adapting them for local use. The course includes strategies on how to provide need based BCC to PLWHAs and their families.The course also focuses on how to involve PLWHA (People living with HIV/AIDS) in all aspects of programme design and implementation.

Course objectives
At the end of the course participants will be able to:
Define BCC in terms of behaviour change, health service utilisation and demand generation for basic services and needs.
Plan an BCC programme to change defined behaviours, increase service utilisation and demand basic minimum needs.
Develop community resources (women, children, youth, etc.) as key BCC change agents.
Conduct need and situation specific BCC sessions (home visits and group meetings)
Plan and implement an BCC campaign.
Establish and sustain community groups.
Balance community and programme needs.
Course Content
Introduction to Redefinition of BCC
Introduction to Behaviours and Behaviour Change
How to conduct Behavioural Analysis
Audience Selection and Segmentation
How to plan an BCC programme
Participatory BCC strategies
Supervision and Monitoring of BCC programmes
Community participation and group building
Demanding basic minimum needs and rights

Field Visits
The participants will have 3 field visits during the 10-day course. This will provide the participants an opportunity to apply what they have learnt to actual field situations. They will also learn different people centered BCC approaches.

Course Dates
The course will be run between 11 to 21 September 2006.

The course will be held at IHMP's training institute in Pachod. IHMP has a well-equipped training center along with a library and photocopying facilities. Pachod is located 55 kms from Aurangabad in Maharashtra. A note attached here with on how to reach Pachod will help you to reach Pachod.

Boarding and Lodging
Boarding and lodging will be provided in Pachod.

Course Eligibility & Fees
The course will be conducted in English. Any graduate having knowledge of English, with 2-3 years of experience in the health education / BCC field is eligible for this course. The course is open for anyone working in a supervisory or managerial capacity. The course fees are Rs. 2,500/- and are inclusive of boarding, lodging and course material.


Other Training Courses Offered by the IHMP



Course Dates


Click Child Health and Development 10 Days 17 TO 27 April, 2006 Hindi
Click Planning, Monitoring & Evaluation (PME) of  Health Programmes 10 Days 3rd - 13th August 2009 English
Click Behaviour Change Communication (BCC) for HIV/AIDS 10 Days Temporarily rescheduled. Will announce new dates shortly. Hindi
Click Effective Implementation & Supervision of Community Health Programmes 4 Weeks 6 Nov to 2 Dec, 2006 Hindi



For more details write to:
The Director,
IHMP, P.O. Pachod
Dist Aurangabad 431121, Maharashtra
E-mail: mkhale@sancharnet.in
Tel. No. Pachod - (02431) 21382 Fax : (02431) 21331
Tel. No. Pune - (020) 64100790, 25120833



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